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On July 19, 2010, MGA announced the launch of a line of doll toys, Bitty Buttons, featuring eight 13" original rag dolls. Bitty Buttons had the tag line "Sew magical - Sew cute". Each doll was created with a fictional theme, reflecting the day she is "born", the fabric she is sewn from, and her pet. Isaac Larian, CEO of MGA Entertainment, said, ""Bitty Buttons was designed to teach kids that everybody is unique in their own special way. The new brand promotes the idea that old things can become new again, everything can be repurposed and nothing should ever go to waste." According to company press releases, the dolls were, "Designed to encourage a child's imagination and creativity" and "teach important life lessons such as diversity, individuality and the idea that everything deserves a second life." At release, the original eight dolls were Crumbs Sugar Cookie, Jewel Sparkles, Peanut Big Top, Bea Spells-a-Lot, Mittens Fluff 'N' Stuff, Dot Starlight, Pillow Featherbed , and Spot Splatter Splash.
The dolls changed from "Bitty Buttons" to "Lalaloopsy" shortly after launch. MGA has continued to grow the lalaloopsy toy line and add additional characters in a variety of forms. Currently the count stands at over 50 known characters! The main toyline includes 13" Dolls and accessories, mini series, as well as a variety of mini play-sets, plush soft dolls, Lalaloopsy Littles (smaller siblings of the 13" dolls.), as well as micro series. Various games, books, and even webisodes and a full length movie have been created. We hope you find the Lalaloopsy Land Wiki a great source of information and that you will contribute information about Lalaloopsys you have gathered as well! Happy Editing!
For more see Timeline
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64 Zoo Lane • Abby Hatcher • Allegra's Window • Backyardigans • Ben & Holly's Little Kingdom • Blaze and the Monster Machines • Blue's Clues • Bob the Builder • Bubble Guppies • Butterbean's Café • Corn & Peg • Curious Buddies • Dino Dan • Dora the Explorer • Franklin • The Fresh Beat Band • Fresh Beat Band of Spies • Go, Diego, Go! • Gullah Gullah Island • Hey Duggee • Jack's Big Music Show • Lalaloopsy • LazyTown • Little Bear • Little Bill • Little Charmers • Maggie and the Ferocious Beast • Maisy • Max & Ruby • Mia and Me • Mike the Knight • Miss Spider's Sunny Patch Friends • Nella the Princess Knight • Nick Jr. Puppies • Ni Hao, Kai-Lan • Olivia • Oobi • Oswald • PAW Patrol • Peppa Pig • Peter Rabbit • Pinky Dinky Doo • Pocoyo • Ricky Zoom • Rubbadubbers • Ryan's Mystery Playdate • Santiago of The Seas • Shimmer and Shine • Team Umizoomi • Teletubbies • The Wiggles • Thomas and Friends • Tickety Toc • Wallykazam! • Wonder Pets! • Wow! Wow! Wubbzy! • Yo Gabba Gabba • Zack & Quack
100 Things to Do Before High School • Aaahh!!! Real Monsters • All Grown Up! • All That • ALVINNN!!! and the Chipmunks • Angry Beavers • Are You Afraid of the Dark? • As Told by Ginger • Avatar • Backyardigans • Barnyard • Bella and the Bulldogs • Big Time Rush • Blaze and the Monster Machines • Blue's Clues • BrainSurge • Breadwinners • Bubble Guppies • Bucket and Skinner's Epic Adventures • Bunsen Is a Beast • Butterbean's Café • CatDog • Catscratch • ChalkZone • Clarissa Explains It All • Club 57 • Corn & Peg • Cousins for Life • Danger Force • Danny Phantom • Dora the Explorer • Doug • Drake & Josh • Dude Perfect Show • El Tigre • Every Witch Way • The Fairly OddParents! • Fanboy & Chum Chum • Figure It Out • Fred: The Show • Fresh Beat Band of Spies • Game Shakers • Glitch Techs • Go, Diego, Go! • Go!Go!Go! • H2O: Just Add Water! • Harvey Beaks • The Haunted Hathaways • Henry Danger • Hey Arnold! • Hey Dude • Holly Hobbie • House of Anubis • How to Rock • Hunter Street • I Am Frankie • It's Pony • Invader ZIM • Jack's Big Music Show • Jimmy Neutron • KaBlam! • Kenan & Kel • Kids' Choice Awards • Knight Squad • Kung Fu Panda • Lalaloopsy • LazyTown • LEGO City Adventures • Life with Boys • Lip Sync Battle Shorties • Lucky Fred • Make It Pop • Marvin Marvin • Max & Shred • Middlemost Post • My Life as a Teenage Robot • Ned's Declassified School Survival Guide • Nella the Princess Knight • Nick Jr. Puppies • Nicky, Ricky, Dicky & Dawn • Oobi • Olivia • Ollie's Pack • Oswald • The Other Kingdom • Paradise Run • PAW Patrol • The Penguins of Madagascar • Peppa Pig • Phred on Your Head Show • Pig Goat Banana Cricket • Pinky Malinky • Rabbids Invasion • Rainbow Butterfly Unicorn Kitty • Ren & Stimpy • Ride • Rise of the Teenage Mutant Ninja Turtles • Robot and Monster • Rocket Power • Rocko's Modern Life • Rugrats • Sam & Cat • Sanjay and Craig • Santiago of the Seas • School of Rock • Shimmer and Shine • SpongeBob SquarePants • Star Falls • Sunny Day • Supah Ninjas • Tak and the Power of Juju • Talia in the Kitchen • Teenage Mutant Ninja Turtles • The Bureau of Magical Things • The Loud House • The Mighty B! • The Naked Brothers Band • The Thundermans • The Troop • The Upside Down Show • The X's • The Wild Thornberrys • True Jackson, VP • T.U.F.F. Puppy • Tyler Perry's Young Dylan • Victorious • Wayside • Welcome to the Wayne • Wendell & Vinnie • Winx Club • WITS Academy • Wonder Park • Wonder Pets! • Wow! Wow! Wubbzy! • Zoey 101